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How do I market my hand tooled custom leather projects?
I am 52 years old and have recently (1 yr ago) been disabled. I've taught myself how to tool leather and make projects of any kind.
I can make almost anything from leather including: checkbook covers, book covers, wallets, business card holders, custom tool boxes, bracelets, purses, briefcases, watch bands and etc. I can put any finish on them and can carve almost any picture or emblem on them. I can put any kind of background on the work as ordered.
The problem is, I can't find a good way of trying to sell my product. I've tried e-bay, but I didn't even get a bid. My prices were not high by the standards of other e-bayers. I don't make mass products, but by order only. I can produce pictures of any or all of my work. What am I doing wrong, or better yet, what can I do that is right? Thanks in advance.
Serendipity has some good suggestions
I would add advertising or checking with your locale scrapbook shops, Journal and stationary shops.
Shoe/leather repair stores(this is where I found a card for a leather crafter). Check with your locale woodworker shops. Car shops, Motorcycle shops.
Offer a class at your library
.Example
"Caring for your leather items.” This is a good way to get your name out in the community.
Check with your locale community centers, library senior centers, parks recreation centers for space.
Street fairs are not to bad. These types of shows can be tiring so I had to know my limits. Take someone with me and be willing to call it a day.
Hook up with biker(motorcycle) blessings. Shows. +leather clothing suppliers/shops.
Networking is going to be your best asset. When you can get someone to assist in developing a website.
Think of Finding a SBA volunteer to assist you in marketing.
I would keep exploring all your avenues.
The market for disabled artisans is pretty good these days and many communities have meetings, galleries and shops to hook up with for marketing your wares.
Take photographs of your work get feed back from your customers and put into a portfolio. Use this to assist you.
Get some cards made up. I still have my leather seamstress addy for my motorcycle riding clothing after 11yrs. I carry a business card portfolio so I don’t lose my favorite connections.
I know a business card is a good advertisement. Carry yours with you at all times. Never know when a possible customer will be about.
If your locale library is doing a display on leather/or book making get involved.
Don’t forget your senior citizens centers.
Our hospitals has display cases and many disabled or seniors use them for a business advertisement leaving examples of there work on display. (including veterans hospital)
Disabled and seniors also hold classes at our collages here which they use for advertisement .
Example: Weaver holds a class in basic weaving.
A dulcimer maker holds classes in basic playing of the instrument.
In all the places I mentioned ask to be able to advertise leaving business cards in those places. bring your own card holder.. perhaps something you design yourself out of leather.
I don’t know if any of these will apply for you I do hope this gives you some practical ideas.
My own marketing experiences have all been locale sometimes a city over and have served me well.
Some of these strategies may not work for you some will.
Model figurine- This commonly represents a human, monster or any other creature. These could also be a generic figure like a pilot of the World War II or a of a well-known kind. These model kits are becoming sold for enthusiasts. These model kits are becoming made out of metal, plastic or polyurethane resin. They are really rarely created out of bronze. Hummel figurines: These are recognized to be a series of figurines, which are mainly based on the illustrations of a German nun known as Maria Hummel. These are fundamentally based mostly on the paintings as well as the drawings of the kids personally by this nun. Significantly of this art was done back in 1930, but quite a few of them have also managed to be able to adopt a contemporary look.
What you'll be able to do to celebrate these animals is to begin your own wild animals' glass figurine collection. If you enjoy to Safari along with the wild life get on line and start off your personal collection. Select from a wide range of wild animal figurines that contain the enormous elephant, the graceful zebra, the gracious giraffe, the wild boar, the swift deer, the majestic lion or the sleepy tiger, cuddly bears and statuesque horses. The list is endless; I merely can not list the whole range of products. Glass blowing as a method entails inflating molten glass into a bubble with the support of a blow pipe and there is certainly evidence to suggest that the original technique, not so refined existed as far back as the 50 BC. Nowadays it has come a long, lengthy method to be showcase to the world inside the form of exquisite pieces of art, tastefully designed and produced with wonderful detail.













































